Join the Audi F1 Project - Shape the Future of Motorsport!

Welcome to the Audi F1 Project.  
  
 Audi will be competing in the FIA Formula 1 World Championship from 2026.  
  
 The new team has three locations. Audi's Motorsport Competence Center in Neuburg (Germany) is considered one of the most modern of its kind in Europe. The Sauber Group's Formula 1 factory in Hinwil (Switzerland) is known for its innovative technologies and passion for racing. The Sauber Motorsport Technical Center, UK will be operational this year. Our Power Unit comes from Neuburg, while Hinwil is responsible for the development of the chassis and race operations. 
  
 What you need? The mindset of an athlete. If you are someone for whom giving up isn’t an option and limits are just something to be overcome, you can bring Vorsprung durch Technik to Formula 1 with us. Become part of this unique project and make motorsport history.
   
 This position for the Audi F1 Project is at Sauber in Hinwil (Switzerland).

We are looking for a proactive and curious Marketing Intern to support the Audi F1 Team marketing across a wide range of topics—from brand and brand activation, to digital platforms, merchandising & licensing, and marketing performance tracking. This internship offers a unique opportunity to gain hands-on experience at the intersection of global sport, premium branding, and cutting-edge marketing. As part of a fast-growing team preparing for Audi’s official entry into Formula 1 in 2026, you will gain exposure to high-impact projects and work closely with internal experts and external partners. Support the marketing team in day-to-day operations and project coordination across all key workstreams.

• Assist in the preparation and execution of brand activation and partner campaigns
• Manage and track digital platform content, assets, and CRM initiatives
• Contribute to merchandising, licensing, and e-commerce initiatives
• Assist in preparing presentations, reports, and marketing performance evaluations
• Conduct competitive research and compile trend reports across sports, automotive, and digital marketing
• Help coordinate with agencies, support event preparation, and review creative assets
• Maintain team documentation and marketing calendars
• Support internal communication and alignment across departments
• Participate in brainstorming sessions and contribute fresh ideas

• Bachelor’s or master’s degree in marketing, communications, sports management, or a related field 
• Proficiency in MS Office (especially PowerPoint, Excel); familiarity with Adobe Creative Suite, social media tools, or CMS is a plus
• Strong interest in sports, digital marketing, and brand experience
• Highly organized, reliable, and comfortable working in a fast-paced team environment
• Team player with a proactive mindset and a hands-on attitude
• Proficiency in English language skills. German language skills will be an advantage

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